Fundraising

Instagram Debuts Group Fundraisers

100% of money raised for nonprofits goes to those organizations

Instagram wanted to bring the same sense of community that people find in activities such as bake sales, concerts and walk-a-thons to its platformInstagram
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By David Cohen

June 16, 2021

Instagram is enabling people to unite for a cause with its release of a group fundraiser feature Wednesday.

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David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

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