Instagram Celebrates Lunar New Year With Stickers, AR Effect, Programming

The Year of the Ox starts Friday


Instagram is ringing in the Year of the Ox with stickers, an augmented reality effect and programming on its platform to mark Lunar New Year Friday (Feb. 12).

Graphic designer and illustrator Naomi Otsu created three stickers to honor the Year of the Ox, and they will be available through Feb. 17.

image
Instagram

Instagram also released an AR effect for Stories that highlights the various animals and signs of the Chinese Zodiac.

image
Instagram

And the @instagram account will feature Moon-mi You, a food artist from Korea, Thursday; and Lily Hevesh, a domino artist from the U.S.,

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

Cyber Monday Offer: Use Promo Code "SAVE25" on an Annual Subscription to Save 25%

View Subscription Options

Already a member? Sign in