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Nonfungible tokens are coming to Instagram.
Head of Instagram Adam Mosseri said in a post on the platform that “a handful” of collectors and creators in the U.S. will be able to share NFTs on Instagram starting this week, adding that no fees will be associated with posting or sharing digital collectibles.
Meta said collectors and creators in its test group will be able to post NFTs that they created or own on Instagram by linking third-party digital wallets in-application, and NFTs displayed on the app will receive a special shimmer visual treatment, with the content attributed to both the creator and owner of the NFT.