Emerging Tech

How Complex Converted Its Flagship Festival Into a Sprawling Online Video Game

The annual event became a futuristic virtual world complete with food trucks and ecommerce

ComplexLand features an expansive virtual venue. Complex

By Patrick Kulp

December 7, 2020

Complex Networks may be taking its annual music and fashion extravaganza online this year, but that doesn’t mean it’s giving up on the food trucks and festival atmosphere.

Patrick Kulp
@patrickkulp patrick.kulp@adweek.com Patrick Kulp is an emerging tech reporter at Adweek.
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