How a Bet on Mobile-First Design Paid Off Big for Quartz

Experimentation is the name of the game

Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Today, Quartz’s Natalie Diamond describes the culture of experimentation that has helped her media company become a standout. Below, in her own words, she suggests success can be defined more broadly than we think.