How 3 Brands Crafted Valentine’s Day Campaigns Reflecting the Times on Facebook, Instagram

Adore Me, BeLoved Box, Winc all took different approaches

Dani Spikes founded BeLoved Box to connect people with self-care and couple’s care BeLoved Box/Facebook

Valentine’s Day is being celebrated differently this year, thanks to the pandemic, which makes Valentine’s Day marketing a little different, as well. Facebook shared three examples of brands finding creative ways to adapt via its platform and Instagram. David Cohen is editor of Adweek's Social Pro Daily.