Facebook IQ Shares Topics to Watch for Q2 2021

The social network’s research arm highlights what drove conversation on the flagship platform, Instagram


Facebook IQ shared its Topics to Watch for the second quarter of 2021, shining the spotlight on topics of rising conversation on Facebook and Instagram in the U.S. during that three-month period.

Discussion about car rental and associated topics airport, car, Florida, golf, hotel, renting, resort and spa was up 1.81 times compared with the second quarter of 2020 and up 0.97 times versus the first quarter of 2021, dominated by users aged 18 through 34.

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