Can NBCUniversal’s One21 Follow in the Footsteps of Facebook’s F8, Google I/O?

The new annual event marks the media giant’s entry into the platform developer space

Join TV, media, marketing and tech leaders for Adweek Convergent TV, Mar. 21–22. Virtual and in-person passes available. 50% off through Feb. 6.


NBCUniversal is getting involved in the platform developer space with One21, a new annual gathering set (virtually, of course) for March 22.

The media giant is taking a page from Facebook’s F8 and Google I/O and opening up its technology roadmap to advertisers, creative minds, direct-to-consumer brands figuring out how to scale, engineers, marketers, press, technology companies and traditional television advertisers, providing what it called a deep dive into how it sees commerce shaping the connection between content and advertising.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in