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NBCUniversal is getting involved in the platform developer space with One21, a new annual gathering set (virtually, of course) for March 22.
The media giant is taking a page from Facebook’s F8 and Google I/O and opening up its technology roadmap to advertisers, creative minds, direct-to-consumer brands figuring out how to scale, engineers, marketers, press, technology companies and traditional television advertisers, providing what it called a deep dive into how it sees commerce shaping the connection between content and advertising.

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