Join ADWEEK for the first-annual Brand Play: Sports Marketing Summit, on May 9 in NYC or virtually. We’ll explore the new sports events, platforms, fan insights and cultural impacts that can unlock exciting wins for marketers. Register.
Business-centric newsletter publisher Industry Dive is on pace to generate between $105 and $110 million in revenue this year, a testament to the value of stitching together pockets of niche readership into a sustainable audience.
The publisher has a network of 53 business-centric newsletters serving 22 different industries. They reach 2.5 million free subscribers through its mix of 25 daily and 28 weekly email products, and the average open rate across the portfolio is 30%, according to chief executive officer Sean Griffey. The