Bursting the Bubble

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There is a silly app for smart phones called “Bubble Wrap,” and a kid’s game for those and other devices modeled after the animated movie “Up” that lets you pop balloons to raise and lower the floating house. Both of them are fun and “Bubble Wrap” I think was created to annoy people at staff meetings. Both of them made me think of another bubble about to be burst. Various elements of the Postal Service haven’t yet come to realize how serious the situation out there is for their future, and for the future of the mailing industry that depends on them.

For a very long time the USPS management kept a game face, talking about how “when First-Class Mail volume comes back” things would get better and the financial problems will be eased.

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