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Big Thinkers Discuss Publishing Industry

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By Denis Wilson

Sports marketing leaders from State Farm, the Golden State Warriors, the NBA and more will join ADWEEK Brand Play on May 9 to unpack the trends, techniques and tools you need to break into the space. Register for your virtual pass.

I’ve recently started to avidly listen to podcasts and came across an interesting discussion of the publishing industry in an unlikely place, and wanted to share it. Not a huge sports fan myself, a friend turned me on to sports writer Bill Simmons’ The B.S. Report.

One particular podcast immediately grabbed my attention: it features statistics wunderkind Nate Silver and best-selling author and social commentator Malcolm Gladwell. Those two alone discussing patio furniture would probably be interesting, but I was delighted to hear the conversation mostly followed the state of the publishing industry.

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Headshot of Denis Wilson

Denis Wilson

Denis Wilson was previously content director for Target Marketing, Publishing Executive, and Book Business, as well as the FUSE Media and BRAND United summits. In this role, he analyzed and reported on the fundamental changes affecting the media and marketing industries and aimed to serve content-driven businesses with practical and strategic insight. As a writer, Denis’ work has been published by Fast Company, Rolling Stone, Fortune, and The New York Times.

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