Sports marketing leaders from State Farm, the Golden State Warriors, the NBA and more will join ADWEEK Brand Play on May 9 to unpack the trends, techniques and tools you need to break into the space. Register for your virtual pass.
Apple unveiled a new option for podcast creators and publishers at its Spring Loaded event on Tuesday: Paid subscriptions. While Apple Podcasts will continue to offer ad-supported audio, this move signals new consumer revenue for the tech giant and a direct challenge to Spotify.
Podcast publishers that wish to enable subscriptions have to pay $19.99 to enroll in the Apple Podcasters Program, which also offers creation tools. From there, they can set their own prices, but Apple takes a cut.
Some
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in