Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
Mobile analytics company App Annie released its newest report, examining mobile application usage in the second quarter of 2021.
For this report, App Annie analyzed app categories across two time periods: the fourth quarter of 2019 (pre-pandemic) and Q2 2021. It found that average monthly time spent in photo and video apps on Android increased by 375% from Q4 2019 to Q2 2021.
App Annie found that YouTube and TikTok have some of the highest engagement rates worldwide among social and video streaming apps.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in