8 Things to Remember When Monetizing Content

With online advertising revenues continuing to decline, publishers know they need to do something to generate new income, which has led the industry to put all its focus on reader revenue generation. We’re bombarded all the time with new terminology: paywalls, paygates, memberships, freemium models, dynamic audience segmentation, etc. But they all amount to the same thing: charging readers, one way or another, for your content.

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