Media and marketing pros from Warner Bros, YouTube, Tubi and more will share insights, perspectives and advice on how to keep up in this ever-changing industry. Join them in LA at the Convergent TV Summit on October 25.
After more than nine months of shopping, The Athletic has secured a buyer for its subscription-based sports media operation, agreeing to an acquisition by The New York Times Thursday morning for $550 million, according to The Information.
The deal follows on the heels of a number of major consolidations in the media ecosystem, but it notably joins two subscription powerhouses under one banner and transforms The Times, at least on paper, into an immediate contender in the arena of national sports coverage.
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