The 3 Hard Truths Publishers Must Face in 2018
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With monetization pressures mounting, publishers find themselves at an industry-wide crossroads, and the endless predictions about what next year holds reflect as much. Everyone agrees 2018 will be a year of significant change, but few agree on the best strategy and direction. Is 2018 to be the year of last-ditch battles for survival, or will we see the first generations in a new, evolved publishing industry?
Either way, what happens to publishers in the coming year could likely determine their futures beyond it.
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