2nd US LinkedIn Creator Accelerator Program Set to Kick Off This Fall

The creator economy is booming on LinkedIn, and the professional network is taking steps to keep it that way, kicking off its second LinkedIn Creator Accelerator Program in the U.S. LinkedIn said last September that it would invest $25 million in the program, which is aimed at helping creators on its platform build their audiences and amplify their voices. Applications are open through 11:59 p.m. ET Aug. 10 for the second U.S. LinkedIn Creator Accelerator Program, which has a focus on innovation and technology. Any member of the professional network 18 and older can apply. The six-week program will take place this fall and provide creators with financial grants of up to $12,000, a dedicated creator manager at LinkedIn and access to products and tools that will help them build engaged communities, connect to meaningful opportunities and start conversations. LinkedIn global head of community and creators Andrei Santalo explained the innovation and technology theme in a blog post, writing, “Our latest Workforce Report shows that technology is the top industry for content creators on LinkedIn, and we’re also seeing the fastest growth in technology and information creator jobs out of all sectors—up 3.5 times from last year.” He continued, “These topics are also at the heart of driving opportunity and how we think about the future of work, and so it’s no surprise that these are some of the most interesting and prolific conversations happening on LinkedIn. Whether it’s the impact of artificial intelligence on work, how Web3 can change the world, diversity and equity in tech, developments in the creator economy or securing venture funding in a recession—creators are driving these conversations forward, sharing the latest trends and offering compelling expertise.” LinkedIn said Samir Chaudry, Sherrell Dorsey and Colin Rosenblum will be program mentors for this cycle. Chaudry and Rosenblum host Colin and Samir on LinkedIn Podcast Network, while Dorsey is founder and CEO of tech newsletter and media site The Plug, which reports across Black tech trends, stories and breaking news. According to the Workforce Report mentioned by Santalo and released Wednesday, the number of job postings for creators on LinkedIn nearly tripled compared with last year, and tech and information is the fastest-growing sector for creator jobs on the professional network, up 3.5 times from 2021. Tech and information was followed by: Advertising services; staffing and recruiting; e-learning providers; information technology services and consulting; musicians; media and telecommunications; retail apparel and fashion; computers and electronics manufacturing; and food and beverage services. LinkedIn senior editor at large George Anders wrote in a blog post, “Creators everywhere are cranking out short videos, memes and other catchy forms of content. As they create buzz for fringe and mainstream businesses, they’re also fueling the growth of a larger jobs ecosystem that supports and trains creative souls like themselves, too.”

Influencers & Creators

2nd US LinkedIn Creator Accelerator Program Set to Kick Off This Fall

Applications are open through Aug. 10

David Cohen

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David Cohen