Why Xfinity on Demand’s ‘Best of 2014’ List is So Important to the TV Industry

By Adam Flomenbaum 

xfinity-Logo_3As recently as 15 years ago, there were two realistic ways to watch television: live in season, or after the season on DVD. Now, with the ubiquity of DVRs and the breadth of VOD, there is a third way, and this has given rise to the time-shifted, in-season viewer. As part of our social TV year-in-review guest post series, two leaders in the space, Tumblr’s Head of Media Sima Sistani and VH1’s VP of On-Air + Multiplatform Creative Dave Perry addressed this topic (Perry even wrote: “2014 is the year that “time-shifting” officially arrived”) from different angles – as a viewer and as a marketer, respectively.

Comcast has been focusing on expanding its VOD services for the past few years, realizing that it’s in their best interest to do so. A vast VOD library is a value-add for subscribers, and with cord-cutters and cord-nevers becoming a growing minority, VOD has become one of the reasons to subscribe to cable; at the very least, it’s a reason not to get rid of it.

Below is a list of the Top 20 Most-Viewed TV Series and Top 10 Latino Programs. We’re a TV blog, but we also included the Top 20 New Release Movie Titles and the Top 10 Music Videos to underscore how important VOD has become to the entertainment and content industry as a whole. For the TV space in particular, though, these 20 series are being wrapped up in the increasingly important Live +30 ratings, and is helping shows like ‘The Black List’ and ‘Chicago Fire’ stay on air. 

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The Year in TV:

Top 20 Most-Viewed TV Series:

1.     Game of Thrones, HBO

2.     The Big Bang Theory, CBS

3.     True Blood, HBO

4.     Modern Family, ABC

5.     The Walking Dead, AMC

6.     Family Guy, FOX

7.     The Blacklist, NBC

8.     Boardwalk Empire, HBO

9.     True Detective, HBO

10.  Bad Girls Club, Oxygen

11.  The Good Wife, CBS

12.  Scandal, ABC

13.  The Voice, NBC

14.  Dance Moms, Lifetime

15.  Teen Wolf MTV

16.  NCIS, CBS

17.  Teen Mom 2, MTV

18.  American Horror Story, FX

19.  Chicago Fire, NBC

20.  Resurrection, ABC

The Year in Movies

Top 20 New Release Titles

1.     Frozen, Buena Vista

2.     The Wolf of Wall Street, Paramount

3.     Dallas Buyers Club, Universal

4.     Captain Phillips, Sony

5.     Gravity, Warner Brothers

6.     The Hunger Games: Catching Fire, Lionsgate

7.     Lone Survivor, Universal

8.     Ride Along, Universal

9.     Jackass Presents: Bad Grandpa, Paramount

10.  The Other Woman, 20th Century Fox

11.  Neighbors, Universal

12.  Last Vegas, CBS Films

13.  Non-Stop, Universal

14.  Heaven is for Real, Sony

15.  American Hustle, Sony

16.  Divergent, Lionsgate

17.  12 Years a Slave, 20th Century Fox

18.  Maleficent, Buena Vista

19.  Anchorman 2: The Legend Continues, Paramount

20.  The LEGO Movie, Warner Brothers

Top 10 Indie and Theatrical

1.     August: Osage County, STARZ

2.     Snowpiercer, Radius

3.     The Calling, Vertical Entertainment

4.     Rage, Image Entertainment

5.     Reasonable Doubt, Lionsgate

6.     Life of Crime, Lionsgate

7.     The Face of Love, IFC Films

8.     The Prince, Lionsgate

9.     Joe, Lionsgate

10.  Cold in July, IFC Films

Top 10 Xfinity Digital Store Purchases

1.     The LEGO Movie, Warner Brothers

2.     Neighbors, Universal

3.     12 Years a Slave, 20th Century Fox

4.     X-men: Days of Future Past, 20th Century Fox

5.     22 Jump Street, Sony

6.     Rio 2, 20th Century Fox

7.     Divergent, Lionsgate

8.     Lone Survivor, Universal

9.     How to Train Your Dragon 2, 20th Century Fox

10.  Gravity, Warner Brothers

The Year in Music

Top 10 Music Videos

1.     Iggy Azalea: Fancy

2.     Pharrell: Happy

3.     Nicki Minaj: Anaconda

4.     Katy Perry: Dark Horse

5.     Ariana Grande: Problem

6.     Taylor Swift: Shake it Off

7.     Bobby Schmurda: Hot

8.     Chris Brown: Loyal

9.     Jason Derulo: Talk Dirty

10.  Beyonce: Drunk in Love

The Top 10 Latino Programs

1.     El Senor de los Cielos, Telemundo

2.     Lo Que La Vida Me Robo, Univision

3.     En Otra Piel, Telemundo

4.     Avenida Brasil, Telemundo

5.     La Viuda Negra, Univision

6.     FIFA World Cup, Univision

7.     Mi Corazon Es Tuyo, Univision

8.     Casa Cerrado, Telemundo

9.     El Chavo Animado, Univision

10.  Reina de Corazones, Telemundo

 

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