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CBS Sports Livestreaming the NBA Draft Tonight

By Karen Fratti on Jun. 23, 2016 - 11:10 AM

Along with fantasy experts.

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Social Scoreboard: Week of May 18

By Adam Flomenbaum on May. 25, 2015 - 10:00 PM

It was the first time 'Late Show With David Letterman' topped the weekly Twitter TV ratings; it was also the last.

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How the Utah Jazz Use Vidpresso to Engage With Fans at Games and at Home

By Adam Flomenbaum on Nov. 11, 2014 - 10:30 AM

Vidpresso – a Utah-based social TV company – officially announced last week a partnership with the Utah Jazz to integrate user-generated social posts into the ROOT Sports Rocky Mountain game telecasts and in-arena on EnergySol ...

Advertising/Marketing | Twitter

How Social TV Advertisers May Begin to Leverage Promoted Retweets

By Adam Flomenbaum on Aug. 4, 2014 - 10:00 AM

As they tell it, Michael Schonfeld and Alex Taub built a simple tool “Most Valuable Follow” back in 2012 with no intention of turning it into a business. It informed brands about who their followers were and which were ...

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MobiTV Study: Sports Accounts for 37% of All TV Everywhere Viewing (Infographic)

By Adam Flomenbaum on May. 27, 2014 - 10:00 AM

Last week, MobiTV – one of the leading TV Everywhere companies – released a new infographic study highlighting the streaming habits of sports fans. With the NBA in the midst of its conference finals, California Chrome ...

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The NBA Community Reacts on Social to Donald Sterling’s Lifetime Ban

By Adam Flomenbaum on Apr. 29, 2014 - 3:03 PM

The NBA community – its players, former players, and fans – tuned in today to watch Commissioner Adam Silver’s press conference on the actions that the league would take against Los Angles Clippers owner Donald Sterling. An ...

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Social TV | Sports

Social Buzz for Jason Collins’s Season Debut

By Adam Flomenbaum on Feb. 23, 2014 - 9:03 PM

During tonight’s game between the Brooklyn Nets and Los Angeles Lakers, Jason Collins will become the first openly gay man to play in the NBA. Collins came out in May 2013 when he was a free agent and has remained a free agent u ...

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NBA dominates social conversation after All-Star starters announced

By Adam Flomenbaum on Jan. 23, 2014 - 10:31 PM

Before tonight’s game between the Miami Heat and Los Angeles Lakers, the NBA All-Star starters were announced on TNT’s ‘Inside the NBA.’ Almost immediately, “NBA All-Star Game” became a Facebook ...

To ‘Amplify’ highlights in real-time, the NFL completes deal with Twitter

By Natan Edelsburg on Sep. 26, 2013 - 12:24 PM

According to the Wall Street Journal yesterday, the National Football League has reached a deal with Twitter to use the social network’s Amplify product to make highlights and other content available to users both during and af ...

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#vinovine: Kobe Bryant posts his first Vine

By Natan Edelsburg on Aug. 30, 2013 - 11:54 AM

In just a few months the NBA will return to TV. Kobe Bryant however won’t be as he recovers from a bad achilles injury. Instead, he’s using Vine to stay relevant during his absence from television and the NBA. After jo ...

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