View Post Ratings | Twitter ‘Law and Order: SVU’ Premiere Tops Twitter Ratings By Karen Fratti on Sep. 25, 2014 - 1:14 PM NBC’s “Law and Order: SVU” premiered it’s sixteenth season last night and made Nielsen’s Top 5 in Twitter ratings. That has everything to do with the show’s efforts in building a Twitter presenc ...
View Post Networks | Ratings Fall TV Fail: NBC’s Marketing Wednesdays All Wrong By Karen Fratti on Sep. 18, 2014 - 11:27 AM If NBC is thinking about winning over women on Wednesday nights, it might want to rethink its strategy. “The Mysteries of Laura,” a new Debra Messing show about a tightly wound cop trying to be a good mom premiered las ...
View Post Networks | Social TV USA Network’s ‘SVU: No More Excuses’ Marathon a Social and Ratings Success By Adam Flomenbaum on Apr. 30, 2014 - 10:00 AM Last week we wrote about USA Network’s 16-hour ‘Law & Order: Special Victims Unit’ marathon in partnership with Mariska Hargitay’s Joyful Heart Foundation and the NO MORE campaign. The marathon took place on Sunday a ...
View Post Networks USA Network Getting Social for ‘SVU: No More Excuses’ Marathon By Jordan Chariton on Apr. 24, 2014 - 4:38 PM As one of TV’s longest running shows, “Law and Order: Special Victims Unit” is still getting creative; this weekend its leveraging social media to spread an important message. On Sunday at 10amET, a special 16-ho ...
View Post Social TV | Web TV NBC Crime Dramas Promoting Crossover Event on Social By Jordan Chariton on Feb. 21, 2014 - 1:00 PM NBC crime dramas “Law and Order: Special Victims Unit” and “Chicago P.D.” are partnering for a two-hour crossover event airing Wednesday, February 26 at 9pmET. “A case so big, it needs two teams to so ...