Social TV How the TV screen became the second screen for MTV's OMAs By Natan Edelsburg on Jun. 26, 2012 - 1:07 PM When MTV announced the third iteration of their audacious O Music Awards -- which gets underway tomorrow night -- they promised they would break the world record for most concerts in 24 hours, traveling across 8 cities in a wired- ...
Social TV The Flaming Lips' Wayne Coyne on social TV and OMAs [video] By Natan Edelsburg on May. 23, 2012 - 12:02 PM At #MashCon, MTV's Dermot McCormack announced the new O Music Awards (OMAs), a 24-hour live streamed bus tour at the end of June. One of the big goals of the social media infused extravaganza would be an attempt to break Jay-Z's r ...
