Good scoop at B&C: The networks were considering joining together and coming up with their own answer to YouTube. It was going to feature content from NBC Universal, News Corp., CBS, and Viacom, as well as user-generated stuff. But try getting corporations to agree. Broadcasting and Cable reports that Viacom is walking away from the plan. And that could end this enterprise before it even begins. I spoke with Variety’s Scott Kirsner about the plan earlier today, before this development. (Good timing on that story.) Networks getting together to start an online concern? Way too difficult. Rupert and Sumner are not going to get on the same page, which is a shame since the nets have such a deep catalogue of content we’d all love to see if it were online. Again I wonder: When will traditional media actually pioneer a great new form of technology instead of bickering over it?
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