The local search/directory reached a record 11.6 million unique visitors in January, reports the company. And Local.com also plans to expand its direct sales efforts by outsourcing call centers. Borrell reported last month that Local.com grew revenues 136 percent in 2007. Similar to Google but on a smaller, but significant scale, Local.com is making a concerted and successful push to reach small to mid-sized businesses. Yes, this is the business local media should be in, too.
The pitch on Local.com’s site for local business advertisers.
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