So much for the Upfronts or television “seasons.” A new study conducted by Videology found that 46% of viewers didn’t even really know when seasons technically started for networks. Some more key stats:
- 55% of consumers said they watch the majority of their favorite TV shows Online
- 69% said their current favorite TV show airs somewhere other than Network TV
- 39% of those respondents saying their current favorite TV show airs only online.
The survey included 3,200 respondents. Here’s the visualization of all the findings: