HBO Max Joins Verizon’s +Play

By Rebecca Theodore-Vachon 

HBO Max has joined Verizon’s +play, a new platform that will allow users to purchase and manage their streaming subscriptions all in one place.

Verizon’s +play was announced at the company’s Investor Day last month, allowing Verizon customers to consolidate all their subscriptions that include gaming, fitness, music, lifestyle and more. The platform is currently in early trials and will be available to Verizon customers at no additional cost later this year.

“We are thrilled to have HBO Max join as the latest streaming partner to +play,” said Erin McPherson, Chief Content Officer for Verizon Consumer Group, in a statement. “As one of the largest direct-to-consumer distributors in the United States, we have a track record of providing millions of our customers with great premium content from leading services, and our partnership with HBO Max will build on that trend while speaking directly to customer pain points, like managing multiple subscriptions all in one place.”

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The +play platform currently supports streaming services such as Hulu, Disney+, ESPN+ and Discovery+. New partners include Netflix, Peloton, A+E Networks, Live Nation concert live streams, The Athletic, Calm, Duolingo and TelevisaUnivision’s Vix+.

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