Each week, iSpot.tv brings Lost Remote their rankings of the top ads according to digital share of voice, tracking online views and social actions connected to each ad. Here’s the top ten for this week.
Top 10 Ads by Digital Share of Voice
powered by iSpot.tv
1. Rock, Paper, Scissors
2.20% Digital SOV 1,657,119 Online Views 45,350 Social Actions
2. Finish It
1.44% Digital SOV 2,243,348 Online Views 20,087 Social Actions
3. Siri
1.27% Digital SOV 4,946 Online Views 34,325 Social Actions
4. Tarzan: It’s What You Do
1.26% Digital SOV 2,786,769 Online Views 10,738 Social Actions
5. House of Cards: Season Four
0.83% Digital SOV 313,867 Online Views 19,671 Social Actions
6. BOGO: Hang Out
0.79% Digital SOV 1,449 Online Views 21,176 Social Actions
7. Why?
0.71% Digital SOV 606,052 Online Views 14,101 Social Actions
8. Water
0.62% Digital SOV 613,230 Online Views 11,456 Social Actions
9. Candyman
0.62% Digital SOV 1,298,778 Online Views 5,725 Social Actions
10. The Portrait
0.35% Digital SOV 916,087 Online Views 1,669 Social Actions
Excludes Movie Trailers.
iSpot.tv, is the only platform that catalogs, tags and measures activity around national TV ads in real-time. The company measures digital responses explicitly linked to airing of TV ads across Facebook Twitter, YouTube, the major search portals and on iSpot.tv . Click here for more on iSpot.tv’s methodology.