Honda tops the ad chart this week with “Paper,” an ad highlighting the company’s 60 year history that drove over 3.7 million online views and 30, 433 social actions.
Samsung has three ads in the top ten list this week. The new Galaxy ad “It’s Not a Phone, It’s a Galaxy: Wireless Charging” appears in the fourth spot in the list with 4.3 million online views.
Sprint’s iPhone Forever ad, “Ya No Tienes Que Mentir” saw 5,545 online views and 9,059 social actions.
Top 10 Ads by Digital Share of Voice
powered by iSpot.tv
1. Paper
3.39% Digital SOV 3,741,901 Online Views 30,433 Social Actions
2. FIFA 16: Play Beautiful
2.70% Digital SOV 5,512,490 Online Views 8,672 Social Actions
3. A Hero Falls
1.98% Digital SOV 1,072,212 Online Views 24,643 Social Actions
4. It’s Not a Phone, It’s a Galaxy: Wireless Charging
1.94% Digital SOV 4,325,980 Online Views 3,465 Social Actions
5. It’s Not a Phone, It’s a Galaxy: Dual-Edge Display
1.38% Digital SOV 1,492,077 Online Views 12,590 Social Actions
6. Autumn 2015: Fall in Love
1.05% Digital SOV 1,086,027 Online Views 9,708 Social Actions
7. The Chase
0.95% Digital SOV 600,185 Online Views 11,306 Social Actions
8. It’s Not a Phone, It’s a Galaxy: Samsung Pay
0.84% Digital SOV 1,572,512 Online Views 3,387 Social Actions
9. Destiny: The Taken King: Evil’s Most Wanted
0.71% Digital SOV 1,533,790 Online Views 1,715 Social Actions
10. Ya no tienes que mentir
0.58% Digital SOV 5,545 Online Views 9,059 Social Actions
Excludes Movie Trailers.
iSpot.tv, is the only platform that catalogs, tags and measures activity around national TV ads in real-time. The company measures digital responses explicitly linked to airing of TV ads across Facebook Twitter, YouTube, the major search portals and on iSpot.tv . Click here for more on iSpot.tv’s methodology.