DirecTV Launches Spanish Language OTT Service

By Karen Fratti 

yaveo-logoDirecTV launched Yaveo, a Latino streaming service yesterday for $7.99 a month. It operates completely separate from the satellite service, so you don’t have to be a customer of one to enjoy the other. The live content will come from Hola TV, Beln Sports, and Cine Sony Television. On demand programming will be pulled from Univision, MTV,  Cine Sony Television, Caracol, TMN, and Nick en Español.

The content is mostly Spanish language programming, but you can navigate in English. From Gigaom:

…Yaveo’s help pages promise English-language subtitles to be added at some point in the future. The service is currently available on the web as well as on Android, but DirecTV promises to bring it to iOS as well as connected TV platforms like the Xbox, Chromecast and Roku soon.

In their release, DirecTV notes that Yaveo is a good entry into the world of OTT and starting with the niche Spanish language market is a good move. There’s lots of good Spanish language content on Hulu (and not so much on Netflix), but this is focus. If Yaveo can get English subtitles on “Pablo Escobar: El patron del mal,” I’m signing up. Let’s see if Hulu can beat them to it.

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