Social TV TV anchor's Facebook page adds 35,000 fans in single day By Paul Balcerak on Feb. 3, 2011 - 11:17 AM KOMO TV Anchor Kathi Goertzen just opened up her Facebook page on Tuesday. As of Wednesday night, she had amassed 35,694 fans, and as of this post, Thursday morning, she has 41,640. For a nationally recognized politician or actor, ...
Social TV How WWE has prepared itself for a viral hit By Paul Balcerak on Jan. 31, 2011 - 2:33 PM Mashable has a lengthy post about how World Wrestling Entertainment has used social media to engage its fans. Perhaps the most interesting part about WWE’ strategy is that it has somewhat abandoned trying to ensnare people o ...