Advanced Marketing Technologies The next wave of marketing disruption is centered around how to apply cutting edge concepts such as machine learning, artificial intelligence, and blockchain to improve existing functions and help solve business challenges. Many marketers do not have a clear conception of the fundamentals of these technologies – for example, what is the difference between machine learning and artificial intelligence, or what is blockchain beyond cryptocurrency? But also, marketers do not understand how these technologies can help them solve the problems they face every day. They need ideas on how to begin to apply these concepts in their business to walk, crawl, and ultimately run. In these lessons you will learn more about innovative marketing technologies that you can apply to your business to help drive success.