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Snapchat Is Ramping Up Agency Services and Unleashing the Next Generation of Its Ad Business

Performance Marketing

The app's smorgasbord of new ad features takes aim at direct-response budgets.

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14 Young Agency Creatives Whose Work Is Far Ahead of Its Time

Creativity

The emerging talent behind stellar ads from 'Fearless Girl' to 'Evan'.

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18 Top Creative Leaders Whose Ads Are Breaking Through Into Culture

Creativity

Meet some of the U.S.'s top ECDs and GCDs.

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15 Chief Creative Officers Who Are Inspiring the Advertising of Tomorrow

Creativity

World-class creatives often get further and further from the work as their career progresses. But the 15 below—all holding the title of chief creative officer, or comparable rank—remain in the [...]

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With a Keen Eye and a Razor Wit, Kumail Nanjiani Is Becoming an Inescapable Creative Force

Creativity

The Silicon Valley star shares his creative process, The Big Sick and his take on advertising.

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12 Digital Innovators Who Are Crafting, Coding and Advancing a More Interesting World

Creativity

Restless and relentless, these marketing, media and tech professionals are consistently ones to watch.

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10 Branded Content Masters Who Bring True Craft to Consumerism

Creativity

From savvy social responses to long-form brand narratives, meet the modern marketing storytellers of Adweek's Creative 100.

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12 Artists and Authors Who’ll Inspire, Enlighten and Occasionally Offend You

Creativity

Meet the boldest voices on Adweek's Creative 100 for 2017.

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11 Celebrities and Influencers Raising the Bar for Creativity in 2017

Creativity

Meet the multi-talented actors, directors, musicians and cultural icons honored in this year's Adweek Creative 100.

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Adweek’s Creative 100: The Names You Need to Know Right Now in Marketing, Media and Tech

Creativity

Get to know 2017's most innovative and provocative professionals.