Absolut Vodka took over the Grammys for one of their most successful product launches ever.
As more states legalize marijuana, cannabis sellers are targeting the 'Chardonnay mom,’ no longer just the stoner dude.
Ashley Baccus-Clark has worked as a speculative neuroscientist at Hyphen-Labs, a 3-year-old collective of women of color that uses science and art to create experiences focused on social issues.
There's not a baseball glove in America that hasn't been influenced by Bill Doak's 1920 design—and a good many of those bear the Rawlings brand name.
In order for this new San Francisco agency to succeed, its creators knew it needed to be three things: fast, lean and famous.
Their Shark Tank-like show, The Toy Box, could energize two different industries.
Display is booming, but perceived ROI is low. Here's how to fix it, according to a study from DialogTech.
Sleeping Giants aims to curb the network's influence in an effort by ad industry veterans.
Competition is nothing new to brand marketers, but over the past five years, the competition has changed.
From GE to L'Oréal, these CMTOs have got game.