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The Olympics Is Showing Its Age as Major Brands Question Whether It’s Worth Advertising In


It's still the world's premier sporting event, but has seen its fair share of controversies.

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How an Engineer Leveraged Brand Experience to Head Up Crown Media

Leadership & Talent

Wonya Lucas is leading the charge to increase diversity and inclusion in the Hallmark family of networks.

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Mondelēz Aims to Help Shoppers Regain Control After More Than a Year of Stressful Snacking

CPG & Grocery

As people emerge from their homes, the company continues to promote sensible portions and mindful consumption.

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Decades After Splitting, Creative and Media Agencies Want to Get Back Together

Media Agencies

Digital proliferation drives media buying and planning integration, leading the two disciplines to reunite.

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Meet the Winners of the 2021 Adweek Readers’ Choice: Best of Tech Partner Awards

Ad Tech

These ad-tech and mar-tech solutions were tops in their categories, according to our community.

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Peacock Gets an Olympic-Size Promotion a Year Later Than Expected

Sports Marketing

NBCUniversal hopes that games coverage will supersize streaming growth.

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CEO Mark Read Discusses WPP’s Data-Focused Shift Toward a New Digital Age


The chief executive talked Adweek through his company's playbook for the future ahead of his NexTech 2021 appearance.

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What the Latest Move by Google on Cookie Deprecation Really Means for Marketers


The clock is ticking; marketers have two years to seek, test and implement cookieless strategies.