Media All-Stars 2019

The Story Behind the Star of the Longest-Running Public Service Campaign in American History

The life and times of Smokey the Bear—and the cause he made famous.

What Lies Ahead for Marketers as the Tide Turns Against Ad Targeting

Privacy experts say it's time tried-and-true tactics change.

How a Marketing Executive Went From Zero Experience in the Industry to Building Brands

Zev Norotsky knows when to say no to projects.

AI Is Moving Beyond Its Analytical Roots and Fueling the Creative Process

Recent AI breakthroughs have expanded the technology's design potential.

Does The Big Bang Theory’s Finale Signal the Demise of Blockbuster TV Sitcoms?

Brands are shelling out big money for Thursday’s farewell—and looking for its successor.

Editor’s Letter: Moving Forward to Next

Adweek's James Cooper on his 21 years with the brand.

Infographic: The Difference Between How Younger and Older Gen Xers Use Social Media

Younger and older Gen Xers have different social media habits.

Why Marketers Need an Understanding of Connected TV to Navigate Upfronts

Opinion: A challenge for both marketers and brands.

Meet Adweek’s Media All-Stars Executive of the Year: Carat U.S. CEO Michael Epstein

He led a dramatic turnaround for the agency in 2018.

Why Nadalie Dias of Hearts & Science Is Such a Rising Star in Media

As focused on culture as she is metrics, the senior director of digital activation embodies her agency's name.