The Funny or Die Creative Behind Monetizing Some of Your Favorite Viral Videos
Molly Smith directs, writes and creates branded content for the Funny or Die comedy site in Los Angeles.
Online Grocery Delivery Is Still Wildly Experimental
There's no one-size-fits-all option in online grocery delivery.
Timeline: Busy Philipps Is an Overnight Success 20 Years in the Making
Brand Marketing
Starting with Freaks and Geeks, the actress has made a slow but steady ascent.
Q&A: Bloomberg Media’s Global CRO Discusses the Modern Sales Team
Performance Marketing
Keith Grossman on challenges as it undergoes transformation.
Why the Sharing Economy Has Come to Apparel
Brand Marketing
Express and Ann Taylor are just two of several established retailers that have launched clothing rental subscriptions in recent months.
Infographic: Most Consumers Don’t Even Notice Store Closures
Brand Marketing
36% said they don't miss any shuttered retailers.
5 Tips for Media Companies Looking to Survive in the Age of Digital Disruption
Performance Marketing
From mind-set to user experience
Inside Cable’s Retreat From Scripted Series
Many networks are ending their brief dalliances in the scripted series space, unable to compete with streaming services.
How Brands Are Taking Control of Their Narratives and Reinventing Storytelling
Performance Marketing
They decide when, how and where their consumers will view their content.
How Busy Philipps Spun Her Intimate, Wildly Popular Instagram Stories Into E!’s Newest Talk Show
Brand Marketing
The actress's journey from accidental social star to late-night TV host.