When Mars Inc. passed on having M&Ms featured in E.T., the opportunity went to Hershey's.
Jane Claire Hervey's work aims to address opportunity gaps in the industry for women and nonbinary folks.
Trick-or-treating and other traditional ways of celebrating are off the table since they don't comply with social distancing practices.
This includes everything from information about where to go to registration portals.
Having a modern planning and reconciliation platform is a must now.
Adweek’s Game Changer of the Year Misha Green talks about making the year’s wildest new show, Lovecraft Country.
Adweek’s Publishing Executives of the Year built their entire business around what used to be an afterthought to many media companies: newsletter subscriptions.
Adweek's 2020 Hot List recognizes the people, platforms, creators and companies that stood out in an unprecedented year.
Honorees include Watchmen, The Mandalorian and Schitt’s Creek.
With The Mandalorian, Adweek’s TV Creator of the Year Jon Favreau made a galaxy-wide hit—and put Disney+ on the map.