Data Director Rigel Cable Moonlights as LGBTQ+ Influencer Rigel Gemini
In his analytics job at Astound Commerce and as an Instagram influencer, Rigel Cable tries to bring LGBTQ+ advocacy into both areas.
Fitness Brands Are Offering ‘At-Home’ Workouts for Free to Reach Quarantined Consumers
Crunch, Equinox and Orangetheory adapt their marketing efforts.
3 Creative Ways Brands Have Pivoted Their Experiences to Offer Self-Isolation Entertainment
With IRL events no longer an option, brands are getting creative with experiences that cater to those in self-isolation.
People Are Swooping Up Purell as Soon as the Hand Sanitizer Hits the Shelves
The demand for Purell is at an all-time high.
18 Tips on Advertising During the Coronavirus Crisis
Advice for brands and marketers on what to say when nothing seems right.
The WHO and CDC Are All Over Social Media, but Are They Making a Difference?
Platforms and health authorities have taken unprecedented steps, but early misinformation casts doubt on efficacy.
Infographic: #BiasCorrect Campaign Results Show There’s Still Work to Be Done
Diversity, Equity and Inclusion
Catalyst's OOH campaign with Burns Group raises awareness of gender bias.
5 Ways Marketers Can Mobilize and Find Inspiration During the Pandemic
It’s time for brands to work together for the greater good.
The Upside of Quarantine? One-on-One Networking and Mentorships Are Thriving
New professional connections via video chat are creating hope amid uncertainty in the ad industry.