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This Musical Agency Leverages Data and Taste to Find the Perfect Bands for Brands

Agencies

Nue Agency has worked with Sour Patch Kids and Virgin Mega.

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Mower’s Mary Owusu Was Doing SEO Before It Was Cool

Performance Marketing

'It's our desires and the things we want that we often type into Google.'

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Here’s What Convinced George Foreman to Put His Name on a Lean, Mean Grilling Machine

Brand Marketing

The story behind the inexpensive kitchen gizmo we all know.

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How Red Nose Day Raised $100 Million for Children in Need, in Just 3 Years

Brand Marketing

Partnerships with brands like Walgreens are key in making it a success.

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Why Does the Internet Suck?

Performance Marketing

The quick answer may be the people who use the web: us.

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Reviving a TV Series (Like Roseanne or Will & Grace) in a Few Not-So-Easy Steps

Convergent TV

The execs who brought those shows back explain how they pulled it off.

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8 Steps to Build a Voice Skill That Aligns With Your Brand’s Vision

Performance Marketing

Unfortunately, Google may not have all the answers to your questions along the way.

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How Deadpool 2’s Elaborate Campaign Transformed the Anti-Hero Into the Anti-Marketer

Brand Marketing

Breaking the fourth wall with 7-11, Espolòn, Trolli and more

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Infographic: Why ‘Transformists’ Are the Demographic Brands Should Be Targeting

Brand Marketing

There are 38 million in the U.S.

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The Death of the Global Chief Creative Officer

Agencies

Agency leaders reevaluate a critical role as more clients build in-house creative operations.