This MIT Ph.D. Optimizes Media for Alibaba and Beyond Meat
She went from studying science at school to applying data science at work.
Ad Tech and Privacy Lingo for Navigating a Post-Cookie World
New methodologies are bringing changes to online targeting.
Without International Tourism, Destination Marketers Look Local for Recovery
Baltimore, San Francisco, and New York have pivoted in the pandemic.
Why the Talent Network Model Took Off in a Year Dampened by Layoffs
Freedom and flexibility appeal to clients and talent alike, especially in the pandemic.
OTT Distribution Platforms Gain Leverage in Standoff With Streamers
Streamers’ new distribution agreements hearken back to decades-old carriage fights on linear TV.
Gravity Blanket’s Makeover Makes for a Great Gift in This Mentally Draining Year
Once an occupational therapy tool, its weight has a calming effect for many.
Infographic: Shoppers Are Using Connected TV and Online Shopping This Holiday Season
The pandemic has driven people to their devices to make gift giving seamless.
Droga5 London Is Adweek’s 2020 International Agency of the Year
Meet the team an Amazon client calls 'nonstop, super talented, multiskilled, great human beings.'
The Martin Agency Is Adweek’s 2020 U.S. Agency of the Year
A commitment to bravery—and diversity—helped it thrive in a tumultuous year.
Highdive Is Adweek’s 2020 Breakthrough Agency of the Year
This small Chicago agency packs a big punch.