PS260 launched shortly after 9/11, "a time we wanted to feel rooted" in the city, said Zarina Mak.
For branded sweepstakes, marketers should stick to simple, authentic rewards.
Ten ways to succeed in the age of digital transformation.
The industry—from digital car-sharing to autonomous driving—will grow to nearly 1.2 trillion euros by 2030.
Tom Goodwin looks into the crystal ball.
Four creative marketing trends you can expect to see in 2019
From merging with Fox to its big Disney+ launch, it will have the rest of the industry on its heels.
Because increasingly, consumers expect nothing less.
What will life be like when we're at the mercy of three big tech companies?
Adweek staffers weigh in on the good, the bad and the ugly in the agency world in 2019.