Stink Studios Has a Nose for Global Content Creation
Agencies
The British agency has worked with brands like LA Galaxy, Strava and WeTransfer.
How Brands Are Tapping Into Beer Culture Through Brewery Collaborations
Brand Marketing
Brands including Dunkin', IHOP and Planters are in on the trend.
The Best Shots From Adweek’s Hottest Los Angeles Events
Brand Marketing
From Elevate: Influencers to L.A. Brand Stars, Adweek had a busy week on the West Coast.
How Arianne Walker Used Her Passion to Become Chief Evangelist at Alexa Automotive
Creativity
'Everything that we do at Amazon is about being customer-obsessed.'
Exploring Cognitive Technology’s Value for Gathering Emotional Data
Performance Marketing
Change is happening—and fast.
50 Indispensable Media, Marketing and Tech Players and the Bold Moves They Made for Brands
Brand Marketing
They were driven by intangibles like storytelling, authenticity, empathy and inclusion.
With 2 Cyber-Savvy Execs Leading the Charge, Walmart Is Finding New Ways to Be Nimble
Brand Marketing
Thinking like a startup has brought results for the retail giant.
Infographic: Over Two-Thirds of Marketers Have Influencer Experience
Brand Marketing
Meanwhile, less than half have utilized TV advertising.
Consumers Are Coming for Their Data, and Some Companies Are Giving Them Control
Services plan on upending the data market by letting users decide how their information is used and monetized.
How Holiday TV Became Cable’s Hottest Battleground
AMC, Food Network and Lifetime are challenging Hallmark Channel and Freeform for December ad revenue.