Why Publicis Sapient’s Teresa Barreira Is Transforming the Tech Space for Women

The Global Chief Marketing and Communications Officer is making sure there is a seat for women at the table

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The tech space is still an industry where only a fraction of the work force is female but don’t expect those numbers to remain with leaders like Teresa Barreira in the C-suite.

When Teresa joined Publicis Sapient as the Global Chief Marketing and Communications Officer three years ago, her initial focus was to define the transformative vision for the company. Instead, she ended up relaunching the brand as a leader in the digital business transformation space, emerging as a powerful driver of innovation and growth.



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