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Josh Cole is Chief Marketing & Digital Officer for TITLE Boxing Club and BoxUnion. He was formerly the CMO of Sky Zone. As part of the CMO Reboot Playbook: Authentically Connecting with Consumers and Community, he shared how the indoor trampoline park company used consumer research and their network of franchisees to increase foot traffic and create repeat customers.
Check out more plays from top CMOs and brand leaders here.
THE CHALLENGE
There’s an old saying that foot traffic is the lifeblood of retail.

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