Unilever Rolls Out New Sustainability Plan and Discusses Measurement

The company’s new corporate strategy is built on the successes and failures of its now retired ten-year-old Sustainable Living Plan

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Dubbed Unilever Compass is the multinational’s new fully integrated strategy to become a global sustainability leader.

The company’s new corporate strategy is built on the successes and failures of its now retired ten-year-old Sustainable Living Plan. It is set to transform its social, environmental, and economic performance across its value chain.  

At Adweek’s Sustainability and DEI Summit last month, Unilever’s chief sustainability officer Rebecca Marmot discussed the reasoning behind the new strategy and the importance of measuring sustainability.

“We are making sure sustainability doesn’t work in isolation, but it’s very much tied into the day-to-day operations of the business,” said Marmot.

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