Achieving ‘Mainstream Green’ is key to a more sustainable economy. Read the new report on the CMO Sustainability Accelerator hub to learn more and take action.
Dubbed Unilever Compass is the multinational’s new fully integrated strategy to become a global sustainability leader.
The company’s new corporate strategy is built on the successes and failures of its now retired ten-year-old Sustainable Living Plan. It is set to transform its social, environmental, and economic performance across its value chain.
At Adweek’s Sustainability and DEI Summit last month, Unilever’s chief sustainability officer Rebecca Marmot discussed the reasoning behind the new strategy and the importance of measuring sustainability.