Stitch Fix’s Angelic Vendette on How Livestream Shopping Changed Ecommerce

The Global Head of Social Media and Influencer Marketing talks about fashion NFTs, social communities, and mental health

As the Global Head of Social Media and Influencer Marketing at Stitch Fix, Angelic Vendette has kept a close eye on live-stream shopping and digital fashion. With fashion tendencies revealing that “one in six young people claim they won’t re-wear an outfit if it’s been seen online,” Angelic has been tuning in to digital showroom shopping experiences, virtual sneakers, and how digital fashion has made its way into the NFT space.

@juliangumbo julian.gamboa@adweek.com Julian Gamboa is Adweek's social media and marketing manager.
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