Stitch Fix's Angelic Vendette on How Livestream Shopping Changed Ecommerce

The Global Head of Social Media and Influencer Marketing talks about fashion NFTs, social communities, and mental health

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

As the Global Head of Social Media and Influencer Marketing at Stitch Fix, Angelic Vendette has kept a close eye on live-stream shopping and digital fashion. With fashion tendencies revealing that “one in six young people claim they won’t re-wear an outfit if it’s been seen online,” Angelic has been tuning in to digital showroom shopping experiences, virtual sneakers, and how digital fashion has made its way into the NFT space.

Discover more of what Angelic is paying attention to, how she’s championing mental health, why she thinks social marketers are the CMOs of tomorrow, and why it’s important that multiple and diverse voices be heard at the table.

How

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in