Success and Equality: Latinx Marketers Share the Meaning of the American Dream

Marketers from Amazon, WarnerMedia and more share the modern-day definition

The American Dream is defined as “a happy way of living that is thought of by many Americans as something that can be achieved by anyone in the U.S. especially by working hard and becoming successful.” The dictionary version spells it out so clearly but, as we saw in last year’s Hispanic and Latin American Summit, the reality is the modern-day experience has been challenged by social issues, economic challenges and an overall mixed reception of immigrants in the U.S.

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