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John Dillon, CMO of Denny’s, has been on a mission for 11 years to rejuvenate one the most iconic American brands, which has taken him on a journey from Senior Director to CMO. With a diverse background in “Pizza, Sports and Bacon”, John started his career in finance and worked his way up through different roles, giving him a robust portfolio of skills in finance, field marketing and consumer insights along his path to CMO. Today, John leads a marketing organization that includes not just internal functions, but a robust ecosystem of 270+ franchisee groups (90% of 1700+ locations are franchisee owned) where many of the best ideas are born.
With seven years of positive growth, John and Denny’s are clearly on the right track.