How Shell Plans to Achieve Net Zero Emissions by 2050

CEO and Vice-Chairman Dean Aragón shares how the energy business is on a journey to decarbonization

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As part of the Adweek Sustainability Playbook, Shell Brands International AG CEO & Vice-Chairman Dean Aragón shares the journey to decarbonization and the steps to achieve net-zero emissions.

THE CHALLENGE 


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How do we as an energy business achieve net-zero emissions by 2050 while meeting the world’s growing demand for energy, respecting nature, powering lives, and generating shareholder value?

THE APPROACH


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Last February, we launched our Powering Progress strategy, outlining exactly our approach to this undertaking, which includes Shell’s three roles—one as an energy provider, a user and a partner for change. 

This

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