Based on a recent Adweek Intelligence survey, managers tend to overestimate how engaged their teams are and mistakenly think the number one factor in motivating employees is their own leadership. The inverse is actually true. When you put employees in the driver’s seat and empower independent decision-making, provide flexibility, and give them the ability to work on things they are passionate about, motivation rises.
Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.